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The Fogg Behavior Model (simply explained)

When do you change?

Behaviour only happens when three things are present at the same time

The Formula for change:
Behaviour = Trigger × Motivation × Ability

Trigger – there’s a cue or reminder to do it
Motivation – you want to do it (at least a little)
Ability – you can do it; it’s simple enough

If one is missing → it won’t happen.
Tiny Habits focus mainly on high ability + a good trigger.
That’s why they still work even when your motivation takes a little holiday.

Want to read more?
The book Tiny Habits by BJ Fogg is highly recommended — practical, smart and very applicable.

Fogg Behaviour Model